We work with you to select a plan to best fit your needs, and if it’s not quite right you can simply amend it with only a month’s notice.
On-demand access to professional marketing expertise
SUBSCRIPTIONS
Awareness
Top of your marketing funnel - generating awareness and interest.
- Key goals could be:
Brand awareness
Social media followers
Email subscribers
Website visitors - Tactics could include:
Blogs
Social media updates
Email marketing mailers
Infographics
Search Engine Optimisation
Pay Per Click (PPC) ads
Consideration
Middle of your marketing funnel - prospect engagement, nurturing until ready to buy.
- Key goals could be:
Newsletter sign-ups
Email open rate
Website visitor time
Webinar attendance - Tactics could include:
Social media engagement
Lead nurturing e-mailers
Client case studies
Webinars
Product information sheets
PDF / video guides
Conversion
Bottom of your marketing funnel - converting your engaged prospects into clients.
- Key goals could be:
Web form submissions
Online ad conversions
Enquiries from events
Qualified lead conversions - Tactics could include:
Call to actions (CTAs) audit
Website / landing page CRO
PPC ad audit
Sales collateral
Customer journey mapping
Mystery shopping
Build your own
What are your business & marketing goals?
With your input we will select the most cost-effective marketing strategies to meet your goals.
We will then design a monthly plan with the most effective marketing techniques.
PROCESS
1. Fact finding
Going through your marketing plan and understanding your current goals.
2. Create your strategy
Together we will discuss and agree on the best strategy/ies to meet your goals.
3. Build Plan
Selecting the most cost-effective techniques to achieve your strategy and form your monthly subscription plan.
4. Implementation
Delivery with 15+ years’ marketing expertise together with access to a network of marketing specialists.
5. Evaluation
On-going tracking of progress with updates/review calls at appropriate intervals.