We talk to many businesses who have or have begun to consider adding an online chat option to their website. Assessing which type of chatbot to adopt ultimately comes down to each organisation’s long-term growth strategy and the observed trajectory of customer needs. This technology has been around since 1966 and has been experimented with…
Video Marketing: Top 10 Use Cases for 2021 Video is a central part of how we live, whether streaming a show at home or researching a solution for a complex problem at work. Few stats from 2020: 92% of marketers who use video say that it’s an important part of their marketing strategy 88% of video…
Social Media Image Guide for 2020: Including Image Size Cheat Sheet. First impressions, whether face-to-face or online e.g. via social media are important, I’m sure you’ll agree. In fact, within the first 7 seconds, people will have a solid impression of who you are — and some research suggests a tenth of a second is all…
In simplistic terms, the sales or marketing funnel is each step that someone takes in order to become your client/customer. At the top of that funnel, lots of visitors arrive who may never have heard of your business before and the Sales Funnel concept helps you to understand the decision-making process or journey that they…
Launch of a new on-demand subscription-based marketing service Reaction Marketing can help with your business growth objectives, by delivering on-demand access to marketing expertise, whenever and wherever you need it, which reacts to your changing business needs. We are excited to launch this new service, utilising over 15 years of experience working with directors, partners,…
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